Fotography: Julia Peralta
Copywriting: Verónica Garibay
Set Design: Shannen Arteaga
Renders: TARA Arquitectura
TARA is an architectural firm that stands out for its approach to experimental harmony. It projects the vision of two personalities that contribute with different shades, ideas, and styles to each project achieving an integral result.
It is the perfect balance between planned and spontaneous, the result of continuous exploration. It is the appreciation for materials, for the work of craftsmen, it is inspiration in nature. TARA is architecture.
The essence of Tara is interpreted as a constant search to find a balance between elements, forms, and materials through a process of deep experimentation.
We seek to convey this mantra by developing a logo with variations that allow us to create an identity system in motion, versatile and functional, making reference to modulation; an essential resource in Tara’s process for designing spaces.