Photography:Elías Avilez/Elías Collí
Copywriting: Verónica Garibay
Set Design: Daniel Avila
Kapúa is a real estate developer that creates high-value projects in privileged areas of the city, jungle and beach of southeastern Mexico.
We created an identity inspired by the solidity of architectural structures and their balance with nature, thus transmitting the essence of Kapúa and its signature projects.
Kapúa reflects the nature and modernity of the cities in which it develops.
Its name comes from the Hawaiian calendar, in the Kū pau cycle of the moon, which means moments of change, new beginnings.
From this idea we came up with an anagram that unifies the idea of creation with a strong phonetic load, highlighting the distinction and professionalism of the brand.
